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América Latina y el Caribe

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Título : | Towards a “2 nd Generation” of Quality Labels: a Proposal for the Evaluation of Territorial Quality Marks |
Palabras clave : | Estudios Agrarios;label;evaluation;specificity;methodology;Rural development |
Editorial : | Pontificia Universidad Javeriana |
Descripción : | "Recent literature analyses the role of territorial specificities, as the core of territorial rural development strategies based on differentiation. Unfortunately, the proliferation of quality assurance schemes is provoking a “labyrinth of labels” which diffuses the local efforts for capitalizing rural specificities. A second-generation of labels is currently being developed to simplify the territorial differentiation message. A number of territories in Southern Europe are basing their rural development strategies joining the so-called European Territorial Quality Mark (ETQM) Project. This paper proposes an original methodology, designed and developed by authors, for the evaluation of some of these second-generation labels. This methodology has been validated in 15 rural territories as the pioneers of the ETQM in Spain." |
URI : | https://biblioteca-repositorio.clacso.edu.ar/handle/CLACSO/224386 |
Otros identificadores : | 0122-1450 https://www.redalyc.org/articulo.oa?id=11731752005 |
Aparece en las colecciones: | Facultad de Estudios Ambientales y Rurales - FEAR/PUJ - Cosecha |
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